Watch our session from B2BMX

On-Demand Session

Channel Marketing As A Service: How To Optimize Segment-Specific Partner Programs

Implementing a through-channel marketing program that enlists partners to address a targeted segment may require the attention of outsourced support. Rather than add more to the plate of busy in-house staff, join this session to learn how to you can outsource segmented programs to channel-marketing-as-a-service providers to help:

  • Identify and recruit the most appropriate partners;
  • Develop and distribute the segment-specific campaigns;
  • Optimize contact with partners to drive engagement; and
  • Enable campaign metric monitoring to measure performance.

Speakers

Cassie Jeppson

Dir NA Channel Programs, Lenovo

Josh Downing

Marketing Manager, Lenovo

Nancy Piepho

Director of Strategic Alliance & Accounts, OneAffiniti

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Do you want to see what you’re missing? Connect with us.

There is a better way to do channel marketing. 

Let’s connect and talk about how OneAffiniti can help you provide a channel marketing program to your partners that grow you and your partners’ business. Effortlessly.

 


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