Entreprise

À propos de nous

Des programmes de marketing de canal évolutifs qui renforcent la croissance pour les marques et partenaires

Offrant ses services à plus de 3 000 partenaires de canal dans le monde, OneAffiniti propose une plateforme technologique orientée service pour créer des programmes de marketing distribué personnalisés et évolutifs qui renforcent la croissance des marques et des partenaires.

Notre combinaison unique de technologies, de personnes, de données et de services génère plus de 80 % de participation des partenaires par mois et un RSI de 22:1 sur des ventes attribuables. Cela nous permet également de fournir de précieuses informations aux partenaires et aux utilisateurs finaux. 

Nos campagnes de marketing multi-plateforme proposent du contenu professionnel sur les produits et le secteur d’activité pour attirer le public des partenaires du canal, tout en démontrant leur expertise et en les rendant essentiels.

Notre objectif vise à démocratiser le marketing
pour alimenter la croissance des partenaires de canal.

Nos valeurs

Tout le monde y gagne

Nous réussissons si nos clients réussissent. Nous sommes donc dédiés à leur réussite.

Défiez la norme

Il existe toujours une meilleure solution. Il suffit d’adopter une nouvelle approche.

Développement et maîtrise

Nous sommes une entreprise proactive, qui donne les moyens. Notre équipe développe et maîtrise ses projets.

Mettez-vous dans la peau des autres

Nous coopérons avec les clients et leurs propres clients en nous alignant sur leurs besoins.

Ça vous va bien !

Pour faire un travail efficace et régulier, où lorsque les autres valeurs ne conviennent pas.

Notre équipe

Mark has 30+ years of experience overseeing operations in the incentive industry. He joined Incentive Solutions as President and COO in 2002 and took the reins as CEO in 2018. Not only a thought leader in channel engagement and incentives, he's also a philanthropist who participates yearly in the Distinguished Clown Corps to benefit Children's Healthcare of Atlanta.

Mark Herbert

Chief Executive Officer

Before becoming the CFO of Incentive Solutions in 2012, Scott filled various leadership and finance positions in franchising, healthcare, and software development companies. He holds a Bachelor of Business Administration degree in Accounting from Kennesaw State University and is a Certified Public Accountant in Georgia.

Scott Bedora

Chief Financial Officer

Nichole
As CMO, Nichole sets demand generation strategies for OneAffiniti and Incentive Solutions channel technology and services. Nichole and her team have increased qualified lead generation by 1800% and contributed significantly to Incentive Solutions' 20% year over year growth. Nichole holds a double BA from AIU in Marketing and Design. In her free time, she spends time with her family and travels with her husband and mini-Aussie.

Nichole Gunn

Chief Marketing Officer

Kelly Held
Kelly brings over 20 years of technology expertise to his CIO role. He has developed solutions and managed technologies supporting a wide range of incentive programs. Kelly has authored and edited of several IT books and exams, including web development, database programming, and computer networking. He graduated cum laude from The University of Georgia with a B.S. in Physics and has earned professional certifications from Microsoft, Oracle, Cisco, and (ISC)².

Kelly Held

Chief Information Officer

As Chief Revenue Officer, Michael brings over 25 years of executive leadership with international sales and marketing experience to the team. Having worked at global companies including FedEx and Dell, his expertise in channel marketing and strong desire to see brands and channel partners succeed will contribute to the growth of services offered by Incentive Solutions. Michael enjoys yard work, swimming, traveling with his family, and sarcasm.

Michael Heldebrandt

Chief Revenue Officer

Headshot of John Madden
John's track record includes delivering numerous, successful digital products in media and financial sectors. Before joining OneAffiniti, he served as CTO at HotelsCombined, which led to significant growth and an acquition by the Booking.com Group. He earned his B.A. in Economics & Mathematics from the National University of Ireland Galway. In his free time, he enjoys bushwalking with his family and playing golf in Sydney's Northern Beaches region.

John Madden

Chief Technology Officer

Joel founded OneAffiniti 12 years ago and grew the company into a global leader in through-channel marketing, working with Fortune 500 clients like Google, Microsoft, Lenovo, and Dell. In his spare time, he plays tennis and bad golf, and visits the #1 ice cream shop in the world with his family.
Miles' experience includes senior marketing and management roles within Fortune 500 companies and leading B2B marketing agencies. These roles helped him develop an entrepreneurial, creative, and client-centric mind-set, as well as end-to-end problem solving skills and agile team management. He's passionate about mentoring future industry leaders while learning from them every day. Outside work, Miles enjoys traveling and enthusiastically supporting numerous elite sporting fixtures his sons participate in.

Miles Beacroft

General Manager, EMEA

Passionate about client success for decades, Nancy began focusing on the channel several years ago with some of IT's largest brands. Since joining OneAffiniti in 2017, she has helped clients and partners develop and optimize channel marketing programs that meet increasing, competing demands while proving ROI. Raising three teenagers with her husband in Raleigh, she enjoys good wine, the small moments with her kids, and time in the sand.

Nancy Piepho

Vice President, North America Client Solutions

Tara Yukawa

Vice President, Marketing Solutions

Omid embodies the culture and values of our company with a focus on the future of channel technology demands. Prior to joining Incentive Solutions, he was responsible for product roadmap development and go-to-market strategy, led the client engagement team and played a major role in machine learning and predictive data analytics initiatives. Omid holds a BS in Software Engineering from McGill University. He is also currently involved in furthering his Data Science expertise at HarvardX.

Omid Reza Sedaghatian

Chief Product Officer

As Chief Revenue Officer, Michael brings over 25 years of executive leadership with international sales and marketing experience to the team. Having worked at global companies including FedEx and Dell, his expertise in channel marketing and strong desire to see brands and channel partners succeed will contribute to the growth of services offered by Incentive Solutions. Michael enjoys yard work, swimming, traveling with his family, and sarcasm.

Michael Heldebrandt

Chief Revenue Officer

Passionate about client success for decades, Nancy began focusing on the channel several years ago with some of IT's largest brands. Since joining OneAffiniti in 2017, she has helped clients and partners develop and optimize channel marketing programs that meet increasing, competing demands while proving ROI. Raising three teenagers with her husband in Raleigh, she enjoys good wine, the small moments with her kids, and time in the sand.

Nancy Piepho

Vice President, North America Client Solutions

Sophia Barraza

Client Director

Valerie Coleman

Client Director

David DelBene

Client Director

Mary Flannigan

Client Director

Ric Burrows

Client Director

Ian Glasgow

Client Director

David Kettle

A/NZ Channel Sales Director

Miles' experience includes senior marketing and management roles within Fortune 500 companies and leading B2B marketing agencies. These roles helped him develop an entrepreneurial, creative, and client-centric mind-set, as well as end-to-end problem solving skills and agile team management. He's passionate about mentoring future industry leaders while learning from them every day. Outside work, Miles enjoys traveling and enthusiastically supporting numerous elite sporting fixtures his sons participate in.

Miles Beacroft

General Manager, EMEA

Grace Starling

Team Lead - Partner Marketing Consultants

Mark has 30+ years of experience overseeing operations in the incentive industry. He joined Incentive Solutions as President and COO in 2002 and took the reins as CEO in 2018. Not only a thought leader in channel engagement and incentives, he's also a philanthropist who participates yearly in the Distinguished Clown Corps to benefit Children's Healthcare of Atlanta.

Mark Herbert

Chief Executive Officer

Aimee Butler

Campaign Program Manager

Greta Lee

Sr. Partner Marketing Consultant

Jamie Jett

Project Manager

Jennine Martin

Senior Partner Marketing Consultant

Korina Skhinas

Partner Marketing Director

Charlie Stowe

Vendor Performance Manager

Ric Burrows

Client Director

Candice Cummings Harris

Marketing Account Executive

Charlie Santos

Senior Partner Experience Manager

Rachel Hanson

Client Director

Before becoming the CFO of Incentive Solutions in 2012, Scott filled various leadership and finance positions in franchising, healthcare, and software development companies. He holds a Bachelor of Business Administration degree in Accounting from Kennesaw State University and is a Certified Public Accountant in Georgia.

Scott Bedora

Chief Financial Officer

Nichole
As CMO, Nichole sets demand generation strategies for OneAffiniti and Incentive Solutions channel technology and services. Nichole and her team have increased qualified lead generation by 1800% and contributed significantly to Incentive Solutions' 20% year over year growth. Nichole holds a double BA from AIU in Marketing and Design. In her free time, she spends time with her family and travels with her husband and mini-Aussie.

Nichole Gunn

Chief Marketing Officer

Kelly Held
Kelly brings over 20 years of technology expertise to his CIO role. He has developed solutions and managed technologies supporting a wide range of incentive programs. Kelly has authored and edited of several IT books and exams, including web development, database programming, and computer networking. He graduated cum laude from The University of Georgia with a B.S. in Physics and has earned professional certifications from Microsoft, Oracle, Cisco, and (ISC)².

Kelly Held

Chief Information Officer

As Chief Revenue Officer, Michael brings over 25 years of executive leadership with international sales and marketing experience to the team. Having worked at global companies including FedEx and Dell, his expertise in channel marketing and strong desire to see brands and channel partners succeed will contribute to the growth of services offered by Incentive Solutions. Michael enjoys yard work, swimming, traveling with his family, and sarcasm.

Michael Heldebrandt

Chief Revenue Officer

Headshot of John Madden
John's track record includes delivering numerous, successful digital products in media and financial sectors. Before joining OneAffiniti, he served as CTO at HotelsCombined, which led to significant growth and an acquition by the Booking.com Group. He earned his B.A. in Economics & Mathematics from the National University of Ireland Galway. In his free time, he enjoys bushwalking with his family and playing golf in Sydney's Northern Beaches region.

John Madden

Chief Technology Officer

Joel founded OneAffiniti 12 years ago and grew the company into a global leader in through-channel marketing, working with Fortune 500 clients like Google, Microsoft, Lenovo, and Dell. In his spare time, he plays tennis and bad golf, and visits the #1 ice cream shop in the world with his family.
Miles' experience includes senior marketing and management roles within Fortune 500 companies and leading B2B marketing agencies. These roles helped him develop an entrepreneurial, creative, and client-centric mind-set, as well as end-to-end problem solving skills and agile team management. He's passionate about mentoring future industry leaders while learning from them every day. Outside work, Miles enjoys traveling and enthusiastically supporting numerous elite sporting fixtures his sons participate in.

Miles Beacroft

General Manager, EMEA

Passionate about client success for decades, Nancy began focusing on the channel several years ago with some of IT's largest brands. Since joining OneAffiniti in 2017, she has helped clients and partners develop and optimize channel marketing programs that meet increasing, competing demands while proving ROI. Raising three teenagers with her husband in Raleigh, she enjoys good wine, the small moments with her kids, and time in the sand.

Nancy Piepho

Vice President, North America Client Solutions

Rosmond Bandong

Director of Global Support Hub

Sophia Barraza

Client Director

Valerie Coleman

Client Director

David DelBene

Client Director

Mary Flannigan

Client Director

Ian Glasgow

Client Director

David Kettle

A/NZ Channel Sales Director

Grace Starling

Team Lead - Partner Marketing Consultants

Ranjith Theivendrarajah

Business Intelligence Director

James Wafer

Global Product Director

Tara Yukawa

Vice President, Marketing Solutions

Omid embodies the culture and values of our company with a focus on the future of channel technology demands. Prior to joining Incentive Solutions, he was responsible for product roadmap development and go-to-market strategy, led the client engagement team and played a major role in machine learning and predictive data analytics initiatives. Omid holds a BS in Software Engineering from McGill University. He is also currently involved in furthering his Data Science expertise at HarvardX.

Omid Reza Sedaghatian

Chief Product Officer

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