Email List Segmentation: Why and How You Should Implement It
What’s the key to making your campaigns as effective as possible? List segmentation and audience targeting. Here’s why t …
A successful sales strategy involves a clean email database. Keeping a well-maintained database is easier than it sounds …
How do you take your partner program from “adequate” to “revenue contributor”? You need features that encourage …
Out with the old and in with the new — old data, that is. Since 30% of data becomes outdated each year, performing a d …
Now that we’ve ushered in the 2022 New Year, businesses are looking at new ways to revamp their marketing with fresh i …
For B2B companies, it’s becoming increasingly clear that content is king: in one survey, 80% of B2B buyers said they r …
LinkedIn might not be your first thought when it comes to content marketing. However when used correctly, the platform, …