Do you have a brand identity?

A brand identity is your brand’s personality. Does your brand have one? Find out and learn more about your business in t …

March 28, 2023

Why purchased lists don’t work (and ho …

When you run a small business or startup, every penny counts. To get money coming in the door quickly, some SMBs give in …

June 30, 2020

Budget-friendly ways to build out your S …

Brand strategy often begets business success. However, it’s also important for building long-lasting relationships wit …

May 30, 2020

Why it pays to maintain a compliant mail …

The GDPR’s continued rollout is a golden opportunity to remove dead leads from your mailing lists and replace them wit …

May 20, 2020

CCPA Readiness for SMBs

How does the CCPA affect you, your company, and your subscribers? We’ll give you some high-level details to get you st …

March 5, 2020

How email bounces (in small doses) are a …

Fewer things are more annoying than receiving a bounce back email when trying to send a message to your subscribers. Bef …

August 29, 2019

Do’s & Don’ts of a Power Hour

Best practices for engaging with your customers after sending out a marketing email. Learn the do’s and don’ts of the po …

June 11, 2019