Email List Segmentation: Why and How You Should Implement It

What’s the key to making your campaigns as effective as possible? List segmentation and audience targeting. Here’s why t …

June 24, 2022

Why it pays to maintain a compliant mail …

The GDPR’s continued rollout is a golden opportunity to remove dead leads from your mailing lists and replace them wit …

May 20, 2020

CCPA Readiness for SMBs

How does the CCPA affect you, your company, and your subscribers? We’ll give you some high-level details to get you st …

March 5, 2020

How email bounces (in small doses) are a …

Fewer things are more annoying than receiving a bounce back email when trying to send a message to your subscribers. Bef …

August 29, 2019

Do’s & Don’ts of a Power Hour

Best practices for engaging with your customers after sending out a marketing email. Learn the do’s and don’ts of the po …

June 11, 2019