What’s the key to making your campaigns as effective as possible? List segmentation and audience targeting. Here’s why t …

June 24, 2022

Channel Insights

In June 2020, we conducted a survey of more than 2400 SMBs to understand how the economic climate is expected to affect …

August 14, 2020

SMBs are recognizing IT investment as critical to their success, leaving the majority (74%) of IT budgets flat or increa …

June 11, 2020

Everybody is moving to the cloud, right? Not so fast. The move to cloud continues, but many SMBs are sticking with on pr …

April 15, 2020

We asked our channel partners how the COVID-19 pandemic has affected their current and future business. We wanted to und …

April 8, 2020

How will the fear and uncertainty surrounding the financial reaction to COVID-19 affect the channel? Now, more than ever …

March 11, 2020

We surveyed 800 IT channel partners about Device as a Service, hypothesizing that customers, partners & vendors are miss …

January 9, 2020