SEM vs. SEO: What’s the difference?

Improve your marketing strategy with search engine marketing (SEM), a powerful tactic that uses search engines to drive …

May 2, 2023

What Is Distributed Marketing Management …

Learn about distributed marketing management, how it works, and how it can benefit your brand by strengthening its image …

November 22, 2022

OneAffiniti Named High Performer in G2’s …

OneAffiniti was named High Performer, Most Implementable, Easiest Admin, Easiest Setup, and Fastest Implementation accor …

November 9, 2022

What Is a Channel Marketing Strategy?

What is a channel marketing strategy? Channel marketing is the practice of partnering with a third party to access a wid …

November 8, 2022

What Is Channel Partner Marketing?

Channel partner marketing is a marketing strategy in which a brand markets their product/services through a partner busi …

October 25, 2022

Channel Marketing Strategies to Protect …

Channel marketing strategies can help B2B brands weather a recession by integrating data, measuring ROI, and engaging ch …

October 18, 2022

Co-Op Marketing

Co-op marketing has become a popular strategy of mutually assuring success between channel partners. …

August 31, 2022