Email List Segmentation: Why and How You Should Implement It
What’s the key to making your campaigns as effective as possible? List segmentation and audience targeting. Here’s why t …
June 24, 2022
Alli Campofranco
4 Ways to Be a Better Marketing Resource …
Vendors can increase their value to channel partners as a marketing resource by following these four best practices. …
November 16, 2021
What Apple’s Mail Privacy Protection U …
Apple’s latest update includes a new feature, Mail Privacy Protection. Learn how it works and what it means for the mark …
October 19, 2021
Businesses have more positive outlook on …
In June 2020, we conducted a survey of more than 2400 SMBs to understand how the economic climate is expected to affect …
August 14, 2020
74% of SMBs report flat or increasing IT …
SMBs are recognizing IT investment as critical to their success, leaving the majority (74%) of IT budgets flat or increa …
June 11, 2020
Research Report Findings: Desktop PCs ar …
Everybody is moving to the cloud, right? Not so fast. The move to cloud continues, but many SMBs are sticking with on pr …
April 15, 2020
3 ways to support the channel during COV …
We asked our channel partners how the COVID-19 pandemic has affected their current and future business. We wanted to und …
April 8, 2020
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